Effective Date: 01/01/2024
Introduction
To maintain the value of the 3 Legged Thing brand, we have established this Minimum Advertised Price (MAP) Policy for all U.S. dealers. This policy ensures fair competition and protects our brand integrity in the market.
Policy Coverage
This MAP Policy applies to all authorised U.S. dealers of 3 Legged Thing products and covers all items listed in the most recent U.S. Dealer Price List. The price list is regularly updated, and we will notify you of any changes.
Minimum Advertised Price
To maintain brand value and market consistency, dealers must not advertise 3 Legged Thing products below the official MAP price stated in the U.S. Dealer Price List.
What qualifies as “advertising” under this policy?
- Product listings on websites, e-commerce platforms (Amazon, eBay, etc.), and third-party marketplaces
- Social media promotions, digital ads, email marketing, and newsletters
- Print materials such as brochures, catalogues, or flyers
- TV, radio, or any other promotional media
Permitted Pricing
Dealers can set their selling prices freely, but the advertised price must comply with the MAP.
Policy Violations
In the event of a violation, the following actions may be taken:
- First violation: A notice will be issued with a request for correction.
- Second violation: The dealer may lose eligibility for promotions or discounts.
- Further violations: Potential suspension of the dealer account.
Policy Modifications
We reserve the right to modify or discontinue this MAP Policy at any time. Dealers will be notified
of changes in writing.
Contact Information
For questions or further clarification regarding this policy, please contact:
trade@3leggedthing.com.
